Ownership alignment refers to the process of ensuring that the family members who own and manage your business share a common vision and goals for both the family and the company. This is critical to sustaining your business, while also preserving relationships between your relatives over time.

How Our Expertise Unlocks Your Potential

Our team of professionals helps family businesses navigate sensitive issues like succession planning, tax strategies, governance, and conflict resolution. We don’t just provide financial services—we build strong relationships with our clients, to truly understand the intricate needs of both the business and the family behind it.

Trevor McCandless

CEO, CPA, MTax

Susan Borkowski

CPA PLLC

Thor Conklin

BBA

Katherine Harrington

CPA, MAFM

Danielle Palmer

BBA

To help you resolve these issues, we focus on the following key components:

A Unified Vision

It’s important to align your family values and aspirations with the strategic direction of your business. But to do so, you need to define what the family collectively wants the business to achieve. 

Shared Goals

This refers to balancing your family’s personal goals with business objectives. That way, your family members understand how their individual aspirations fit into the broader picture.

Clear Roles and Responsibilities

With clear ownership roles and decision-making structures, you can avoid conflict. After all, not all family members need to work in your business, but they should all understand their rights and responsibilities.

Communication and Transparency

Regular and open dialogue can help you manage expectations, resolve conflicts, and build trust. The best way to do this is through family councils, shareholder meetings, or advisory boards to facilitate ongoing communication.

Formal Agreements

By establishing policies, like shareholder agreements or family constitutions, you can set up a framework for decision-making and ensure that everyone adheres to your shared principles.

Our Approach

  • Visioning Session: Engage key family members and leaders to define goals, legacy aspirations, and pain points.
  • Alignment Assessment: Evaluate alignment between family values, individual goals, and business objectives.
  • Outcome: Clarify the family’s values, vision, and succession needs.
  • Family Enterprise Analysis: Conduct SWOT and organizational assessments for unique family business insights.
  • Vision & Values: Define core values, mission, and a 5–10 year vision across generations.
  • Outcome: Establish a clear understanding of current state, aspirations, and challenges.
  • Readiness Assessment: Evaluate next-gen leadership potential and alignment with long-term vision.
  • Custom Development Plans: Design tailored mentorship and training for skill-building and governance.
  • Engagement Proposal: Customized plan for succession planning and leadership development.
  • Outcome: Create a clear roadmap for next-gen leadership development.
  • Governance Frameworks: Set up family councils, advisory boards, and defined roles.
  •  Actionable Roadmap: Outline milestones, scorecards, and structured communication strategies.
  • Outcome: Build a governance framework ensuring continuity and accountability.
  • Regular Check-Ins: Host routine meetings to review progress and address evolving needs.
  • Guided L10 Meetings™: Drive alignment and ensure consistent progress.
  • Outcome: Foster growth, strong leadership, and lasting family harmony.
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Why Choose Fusion CPA for Your Family Business?

We provide insightful solutions for family-driven success. Our family business advisors help you to create and share a unified vision and achievable goals, by assisting you to establish clear roles and responsibilities through transparent communication and effective formal agreements.

Let’s Build the Future of Your Family Business—Together

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